Brian Hansen Consulting

THE PROBLEM

Your new sales can't keep up with the customers leaking out the bottom of the bucket.

This leak quietly caps the growth of B2B software companies.

Churn keeps rising. Your team fights fires all day, and escalations stack up. To fill the bucket, you sign customers who don't fit…and they leave too.

Then the board asks for progress, and all you can report is the fires.

This is what I fix for B2B SaaS companies who are serious about improving their revenue.

Over my 15+ years in B2B SaaS, I've built and scaled post-sale teams in companies $5M-$200M+. I now create modern customer success motions that turn around gross and net revenue results.

Ready to stop the leak?

THE CHANGES YOU'LL SEE

→ Your team is proactively engaging with customers, not getting stuck in reactive work

→ Signal, automation and AI infrastructure are supporting high-value human work

→ At-risk accounts are saved and new expansion opportunities close

→ The wins start to stack and team morale gets a boost

Picture your next board meeting: When revenue comes up, you can say exactly where the risk and opportunities are and what your team is doing about it.

WAYS TO WORK TOGETHER

a spotlight result

A fraud protection software company's gross revenue retention percentage was in the low 70s for quarters.

Their CEO wanted to skip board meetings because he knew he would get beaten up over the post-sale plan.

We quickly identified where churn was coming from, and it was a clear that the CS team could have better dialogue with customers.

I set up a system for CSMs to identify customers' desired outcomes, ways they were measuring value, and stakeholders' expectations. We built an objective coaching system to hold conversations to higher standards.

In one quarter, they had three vital saves, and other at-risk accounts followed. They started to work on expansion opportunities with Sales.

GRR went from 72% to 83%.

It kept climbing and is now over 92%. THAT IS A 20-POINT GAIN.

What is a 20-point gain worth to you?

$10M ARR: $2M a year

$50M ARR: $10M a year

$100M ARR: $20M a year

And this is before the retained accounts also expand and their insights feed your GTM teams, to increase net new sales.

This is what compounding revenue looks like.

OTHER RECENT RESULTS

RECENT TESTIMONIALS

We needed to improve profitability. Brian helped us prioritize the right customer activities using clear health signals - improving retention and expanding with our most profitable accounts. — Mike N., CEO

Brian built a customer engagement approach that improved adoption and made customer value measurable. It directly improved both retention and revenue performance. — Andrew S., CCO

Brian brought senior-level presence, and as a founder, I trusted his judgment. That made it easy to expand his scope during our engagement. — Lindsay M., Founder

Brian brought a rare mix of strategic clarity and hands-on execution, working backwards from the goals we wanted to hit, then rolling up his sleeves to set us up for success. He felt like part of the team and a true partner to me. — Greg C., CEO

Let's talk about your business.

No pitch. Just some questions to deliver clarity.

book a conversation

fix your leaky Revenue.